Why You Should Be Using A Toner & How To Choose One

Why You Should Be Using A Toner & How To Choose One

What You Need To Know About Exfoliating Reading Why You Should Be Using A Toner & How To Choose One 5 minutes Next The Benefits of Natural Facial Serums

In the quest for a flawless complexion, facial toners often remain an overlooked step in many skin care routines. However, incorporating a toner can significantly enhance your skin's health and appearance by balancing pH levels, tightening your pores, and preparing your skin to absorb subsequent products more effectively. Toners are also formulated to target many different skin concerns and specific skin types, so choosing the right one for you can seem overwhelming. In this blog, we will be discussing why toners are an important step in your skin care routine, and how to choose the best one for your skin. 

What is a toner?

A facial toner is a skin care product that is used after cleansing to prep the skin for the rest of the products in your routine. Toners are often a watery or milky consistency, and are formulated with ingredients that help to balance the skin’s ph levels, rehydrate the skin after cleansing, and tighten your pores. 

Using a toner with gentle, natural ingredients can improve skin texture, strengthen your skin barrier, and reduce inflammation. Ingredients like witch hazel act as an astringent to tighten the pores and reduce inflammation, and floral waters help to soothe irritation and acne and rehydrate dry skin types. It is important to avoid toners containing artificial fragrance or stripping alcohols that can result in irritating the skin and triggering acne flare-ups.

After rinsing off your facial cleanser, gently pat your skin dry and immediately apply your toner. You can mist your face directly, or apply it on a cotton pad first and then gently pat the toner into your skin. Then, while your skin is still slightly damp from your toner, apply your serums and moisturizing products.

Choosing a toner

Using the right natural toner for your skin type can make a huge difference in how the rest of your skin care products work for your skin. Here are our toner recommendations for each skin type:


  • Oily skin: If you have oily skin, using a toner that helps to control oil production and reduce shine is key. We would recommend our Orange Blossom Facial Toner. Formulated with witch hazel to help regulate oil production without drying out or stripping the skin, and neroli water to hydrate the skin and even out your complexion. These ingredients together dissipate off the skin quickly and will not leave behind an oily or greasy residue.
  • Dry skin: The most important function of a toner for dry skin is to rehydrate and soothe. We would recommend our Rich Rose Facial Toner for those with dry and/or mature skin. The first ingredient is rose water, which helps to hydrate, soothe, and calm dry, irritated skin. It is also formulated with MSM and DMAE to reduce redness and inflammation, and applying this toner immediately before your moisturizing products will increase absorption, leaving your skin glowy and well moisturized.
  • Combination skin: If you have combination skin, we want to regulate oil production while still hydrating dryer areas of the skin. Our Geranium & Tea Tree Facial Toner are ideal for those with combo skin, as the geranium essential oil works to balance sebum production, as well as aid with hormonal balance, and tea tree oil’s anti-bacterial properties help to reduce breakouts. This toner is also ideal for teens or anyone who may be experiencing a hormonal shift, resulting in more acne-prone skin. 
  • Sensitive skin & rosacea: Toners can also work to target specific skin concerns, such as rosacea. Using a toner specifically formulated for sensitive and irritated skin will strengthen your skin barrier and reduce flare-ups. Our Rosacea Care Facial Toner is our gentlest and most soothing toner. Helichrysum water is an underrated ingredient for reducing redness and discolouration in the skin. It is a circulatory and anti-haematoma, so it also helps to reduce bruising! Chamomile water works to soothe irritation and reduce redness.

  • While facial toner popularity has definitely been on the rise online in recent years, it is still the most overlooked step in most skin care routines, and probably the skin care product we receive the most questions about in store. Using an effective, natural facial toner helps to balance the skin’s ph levels, improve the absorption of the rest of your products, target specific skin concerns, and rehydrate your skin after cleansing. For more information on building your natural skin care routine, head over to our website.

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